The two most dangerous words in business are “satisfaction” and “guaranteed”. If you put them together you have a potentially very destructive policy. Using them lightly can be about the same as digging your own grave. Your epitaph would read something along the lines of “They guaranteed it. They couldn’t deliver”. As a business owner… Read More
The Culture of the Negotiated Pest Control Transactions Here’s a great blog for us pest control operators that explores the art of negotiating prices among different cultures, and how American’s are catching on. There’s a great take home lesson at the end on setting prices while still being able to negotiate with potential and existing customers.… Read More
Has your pest control company lost out on a potential account due to the lack of BBB accreditation? What is the BBB? One of the resources consumers use to research your company is the Better Business Bureau, or BBB. They are a private, non-profit organization developed to monitor and report on the business practices of… Read More
As I was driving into work today I happened to notice a small street corner sign stuck into the ground advertising pest control annuals for $99.00. I suddenly began to cringe as I was left wondering how a pest control company could stay in business with pricing like this. The experience got me thinking. … Read More
At the risk of loosing some of the macho “We are pest control professionals that are not afraid to toy with bugs” perception, Bulwark Exterminating would like to take the time to thank so many of our technicians for the little things they do. Echoed by the words of our customers. Thank you Bulwark Exterminating technicians.